BUSINESS ECONOMICS


Business economics or what is also known as managerial economics is concerned with the application of economic theory and methods to the analysis of decision-making problems faced by business firms. The first and most important problem faced by a business firm is the selection of a product to be produced or service to be provided. The second important problem is the decision regarding price and cost of its production. The other important decision-making problem that business firm’s face relate to what methods or techniques of production are to be used in the production of commodities, and how much advertisement expenditure is to be incurred for promoting the sales of a product.

According to Peterson and Lewis. “Business economics is an application of that part of micro-economics which focuses attention on those topics which are of greatest interest and importance to business enterprises. These topics include demand, production, cost, pricing, market structure, and government regulation.”

Definition
Business economics has been viewed differently by different scholars. Some of the popular definitions of business economics are the following:

— In the words of D.C. Hague, “Business economics is a fundamental academic subject which seeks to understand and to analyses the problems of business decision-making.”
— According Joel Dean, “The purpose of business economics is to show how economic analysis can be used in formulating business policies.”
Brigham and Pappas believe that. “Business economics is the application of economic theory and methodology to business administrative practice.”
Mc Nair and Merlam say that “Business (Managerial) economics ¡s the use of economic modes of thought to analyses business situation.”
— In the words of Spencer and Slegelman, “Business (Managerial) economics is the integration of economics theory with business practice for the purpose of facilitating decision-making and forward planning by management.”
— According to Coliberg. “Business economics Is primarily concerned with the applicability of economic concepts and analysis to decisions made by businesses.”



Positive Economics 
Positive economics is a branch of economics that focuses on the description and explanation of phenomena, as well as their casual relationships. It focuses primarily on facts and cause-and-effect behavioral relationships, including developing and testing economic theories. As a science, positive economics focuses on analyzing economic behavior. It avoids economic value judgments. For example, positive economic theory would describe how money supply growth impacts inflation, but it does not provide any guidance on what policy should be followed. "The unemployment rate in France is higher than that in the United States" is a positive economic statement. It gives an overview of an economic situation without providing any guidance for necessary actions to address the issue.

Normative Economics 

 Normative economics is a branch of economics that expresses value or normative judgments about economic fairness. It focuses on what the outcome of the economy or goals of public policy should be. Many normative judgments are conditional. They are given up if facts or knowledge of facts change. In this instance, a change in values is seen as being purely scientific. Welfare economist Amartya Sen explained that basic (normative) judgments rely on knowledge of facts.


An example of a normative economic statement is "The price of milk should be $6 a gallon to give dairy farmers a higher living standard and to save the family farm." It is a normative statement because it reflects value judgments. It states facts, but also explains what should be done. Normative economics has subfields that provide further scientific study including social choice theory, cooperative game theory, and mechanism design
 


Relationship Between Positive and Normative Economics
Positive economics does impact normative economics because it ranks economic policies or outcomes based on acceptability (normative economics). Positive economics is defined as the "what is" of economics, while normative economics focuses on the "what ought to be. " Positive economics is utilized as a practical tool for achieving normative objectives. In other words, positive economics clearly states an economic issue and normative economics provides the value-based solution for the issue. 


 Positive economics Vs. Normative Economics


Key Points
  • Positive economics is a branch of economics that focuses on the description and explanation of phenomena, as well as their casual relationships.
  • Positive economics clearly states an economic issue and normative economics provides the value-based solution for the issue.
  • Normative economics is a branch of economics that expresses value or normative judgments about economic fairness. It focuses on what the outcome of the economy or goals of public policy should be.
  • Positive economics does impact normative economics because it ranks economic polices or outcomes based on acceptability (normative economics).
 


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